Monday, April 19, 2010

Man O' War launches in Asia & attends Ultimate Parker in Asia event



Man O’ War has been invited to exhibit at the exclusive Ultimate Parker in Asia – an invitation-only event for the world’s best wineries in Singapore, from May 1 to 3.


It’s particularly prestigious because of the star guest, the world’s most influential wine critic, Robert Parker Jr – who is also bringing key critics from The Wine Advocate, which awarded Man O’ War wines very high scores late last year.


Just 100 wineries from around the world have been hand picked to attend the Ultimate Parker in Asia, which involves two days of wine tasting, master classes and a charity dinner hosted by Parker.


“It goes to show that Man O’ War is making a name for itself as a producer of serious fine wine,” says Man O’ War sales and marketing manager Sara Fogarty.


As well as industry tastings, the event is expected to attract between 1500 and 2000 wine enthusiasts from around Asia – an invaluable opportunity to reach a discerning and growing wine market.


Man O’ War will be showcasing its Ironclad Bordeaux Blend 2008, Dreadnought Syrah 2008 and Man O’ War Chardonnay 2008, all of which received very good scores in The Wine Advocate.


This comes just weeks after Man O’ War’s launch in Singapore, Hong Kong and Indonesia with Rubicon Reserve Wines.


“Asia is a really important market for us,” says Sara Fogarty. “Wine drinkers there are passionate about good wine. We want to show them just how good New Zealand and Waiheke wine can be.”


“Man O’ War is showing that New Zealand is not just a one trick Pinot Noir pony,” says David Coleman of Rubicon Reserve Wines. “The production of super premium Bordeaux blends and world class Syrah makes Man O’ War the perfect bookend for Rubicon Reserve Wines extensive New Zealand portfolio.”

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